Rise Of Lifestyle Nutritionists

Dr Ben Goldacre explores our past and present fascination with nutrition and lifestyle.



Driven by diet books, alternative health gurus and dietary supplements, the industry is worth billions worldwide. Obtaining facts about the relationship between diet and health is far from easy, and with so many conflicting messages about the benefits or dangers of food, many people look to the more assured promises of the lifestyle nutritionists.

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He looks at the science behind diet and health in modern medicine and the public's appetite for the glamorous claims of faddy diets and miracle pills.