Ever wondered how your brain can come up with an idea, apparently from nowhere, or suddenly find the answer to a problem youve been pondering for weeks? Ian Peacock unravels the psychology, science and myth behind creativity to find out if anyone can be a creative genius.
Ian finds why creative behaviour evolved, how it kick started modern civilisation and whether computers could be the artists and writers of the 21st century?
Ian finds out why a magnetic thinking cap could make creative geniuses of us all and talks to the man who had a stroke and now can't stop sculpting, painting and writing poetry.
Ian finds out what techniques he can borrow from business and beyond to maximise his own creativity.